Explore our Services

The Current Context offering covers a number of ongoing and ad-hoc services to help you understand what is happening beyond the headlines and top-level poll numbers.

Different services are provided either on demand or as part of various pricing packages.

If you have any questions, contact us.

The Public Pulse

Produced: weekly

This is our weekly interview with members of the UK public about the weeks’ news stories. Which actually registered with the public and why?

  • Interviews with randomly selected UK residents
  • Analysis of which news stories achieved cut-through
  • Insights into public sentiment and emotional responses
  • Identification of emerging trends and patterns in news consumption
  • Delivered every Wednesday covering Monday-to-Monday news cycle
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Trending Topics

Produced: weekly

Move beyond the headline to understand what people think about a trending topic of the week.

  • Weekly deep dive into a single pressing issue
  • Exploration of public attitudes toward current cultural, political, or economic topics
  • Analysis of opinion drivers and reasoning Comparison with previous sentiment on related issues where relevant

Insight Specials

Produced: ad-hoc OR to schedule

These are deep dives into major topics or issues in the UK, or special events such as The Budget and Spring Statement, Elections, or major events.

  • In depth analysis with larger groups or multiple groups, providing comprehensive comparison and analysis.
  • Actionable insights and expert analysis.
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Ongoing Custom insights

Extra service: POD
Produced: monthly/weekly

Need a custom solution? We can maintain a continuous feedback loop with your key audience on the issues that matter specifically to your organisation.

  • Private to you and your organisation
  • Tailored research to your needs
  • Monthly/quarterly review meetings to ensure your needs are being met and discuss insights

Rapid Response Research

Produced: On demand – one-time custom reports

Have an emerging issue and need insights to make the right decision? We can help you.

  • Rapid turn around
  • One-time research to understand your audience and your issue
  • Discount for existing Current Context subscribers.
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Social Impact Lab

Produced: Ad-hoc – For progressive NGOs & NFP only.

Changing the world is tough. The Social Impact Lab is a resource efficient, evidenced based messaging testing solution. Find what resonates with audiences and moves the needle.

  • Message testing specifically for NGOs, charities and social enterprises
  • Research on public understanding of complex social issues
  • Guidance on framing issues to increase public engagement – what actually works
  • Access to shared insights across the social impact sector. We rise together.